Firstly, the number of visitors to Phone Number Database your webshop, because without visitors you have no turnover. In addition, the extent to which these visitors actually make a purchase is important. The more visitors Phone Number Database convert to a purchase, the more sales you can add. A conversion of one percent means that one out of every hundred webshop visits leads to an order. The third factor that determines the level of Phone Number Database your turnover is the average order value per purchasing visitor. The conversion rate as a success factor of a webshop Benchmarks.
The reason merchants want to Phone Number Database know if their conversion rate is high enough is because they are unsure. They want to know whether their webshop is performing well compared to other webshops. Who knows, your Phone Number Database competitor may have a much higher conversion and you still have a lot of work to do Phone Number Database on the web store. Of course, being behind does not feel good. Fortunately, benchmarks have been published in the field of conversion rates for webshops.
Most benchmarks come Phone Number Database from abroad. The United States and England in particular are leading the way when it comes to e-commerce (benchmarks). Conversion Rate Benchmark There are also websites where you can Phone Number Database track average conversion rates 'live', such as Fireclick . Don't focus on these benchmarks But be careful. Some online merchants are blind to these benchmarks. They think: my conversion is Phone Number Database now one percent and the benchmark is between two and three percent.